Marketing
SL Sounds
Capstone Project
SL Sounds is a visionary concept bridging the worlds of fashion and music, redefining luxury retail through an immersive vinyl experience. Rooted in YSL’s legacy of creativity and innovation, the space curates an exclusive selection of records, turntables, and accessories that embody the brand’s aesthetic. More than a store, SL Sounds is a cultural hub where heritage meets innovation, inviting customers to explore the soundtracks of style.
Access PDF version here.
Full process book here.
Noise Magazine
A Music, Culture, and Fashion Editorial Publication.
NOISE is a bold, unisex fashion magazine that defies norms, where fashion and culture converge. Each issue spotlights today's shifting dynamics through style, self-expression, and inclusivity, embracing diverse voices and reflecting cultural change. We don't follow trends—we capture the evolution of culture.
Access PDF version here.
Full process book here.
In collaboration with Illaria Pozzali, Jacob Yates, and Kennedy Russ.
Sixth Month Buying Plan
Miu Miu Ready-to-Wear Fall/Winter 2024.
For our Sixth Month Buying Plan our group chose the luxury brand, Miu Miu. Known for their innovative yet feminine garments, the brand is one to watch this year. Using our merchandising skills, we were able to enhance the brand’s ongoing financial performance in their Ready-to-Wear sector for the upcoming Fall/Winter season.
In collaboration with Illaria Pozzali & Jacob Yates.
Personal Branding
Redefining my Personal Branding Package.
For my Digital Presentation Technique course, I developed a complete personal branding package that embodies who I am as a designer. The final product was a powerful and authentic set of logos, slogans, and color palettes, which I still utilize today. Each aspect of the package represents my unique worldview and the values I hold as an artist.
Full process book here.